Imire was founded in 1952 by conservationists and farmers, Norman and Gilly Travers. The Travers family continue to run Imire today.
In 1987, during a decade of Zimbabwe's worst poaching, 250 black rhino were relocated from the Zambezi Valley by the government. These rhino were moved to the relative safety of private conservancies and Imire became custodians of seven orphaned rhino calves. The calves were hand-raised and 11 of their offspring have been released back into National Parks across Zimbabwe.
Imire's Black Rhino Breeding Programme is world-renowned, helping to protect Zimbabwe’s wildlife heritage through the successful re-introduction of this incredible and endangered animal back into the wild.